The BMW Riders Association is a community of riders focused on the machine, the marque, and the company that makes it all work.

Join us at the Smoky Mountain Event Center in Waynesville, North Carolina for a weekend of epic riding and rallying! Some of the most famous twisty roads in the whole country - The Tail of the Dragon, Moonshiner, The Rattler, Devils Drop, and more - are waiting for you!

So come out and enjoy the event and be sure to visit Cape Woolamai Mercantile and Discover a Slice of the No Worries Life! -- authentic Australian Gear including the Coolamon Collection of Ice-Free Coolers, Spill-Free Wine Coasters, Sand-Free Beach Towels and Sun-Free Hats.  Riders the world over tell us how many problems an "ICE-FREE" Cooler solves!! And that's just the 'tip' of the iceberg!!